The association value gap
Associations are busier than ever, but members are still questioning the value. I'm obsessed about helping associations get more value to members, so they can improve engagement, retention, revenue and impact.
Leading with curiosity
In The Question Effect I explore how leaders need to ask better questions, rather than being the hero with all the answers. I love talking about how to get people more engaged, so leaders are less stressed and more impactful.
I've appeared on dozens of podcasts, panels and media events. Here are a few:
Humans at Work: Ep 26: Stepping into the curiosity gap
Plant Yourself: Ep 587: The Art of Asking Breakthrough Questions
Talking with the Experts: S2 Ep3: Leading Change with Questions
First Time Facilitator: Ep 179: Stop doing the work for your group
Adapt, with Danette F-M: S2 Ep3: The Power of Learning from Everyday Events
Check out an illustrated summary from the Humans at Work Podcast. Pretty cool, huh!
In 2019 I was hungry to learn from people taking a different approach to how organisations change. So I started a podcast to scratch my own itch.
Beyond Consultation featured 72 episodes and reached the top 10 in its category, with a global audience and a distinctly Aotearoa flavour. We wrapped it up in 2021, and people still tune in every week.
Guests included Adam Kahane, Kelly Ann McKercher, Atawhai Tibble, Louise Marra and Becky Hirst.
I'm Paul McGregor, an associations advisor, speaker and author based in Aotearoa New Zealand.
I work with membership associations, industry groups and professional bodies to close the gap between the value they create and the value members perceive.
I'm the author of The Question Effect and The Value Proposition Playbook for Associations