Associations Advisor, Author, Speaker
Helping associations get more value to members, so membership is worth every cent
Improve member
engagement
Increase your
revenue
Increase member
value
Hands up if you're working harder than ever as an association executive
You've always got too much to do, but never enough time or resources.
Every day you're wrangling a tight budget. Herding staff and volunteers. Hustling for sponsorships and attention.
And that's just before morning tea.
So, when a member says they're "not seeing the value"...?
You're left shaking your head in frustration.
Your association is experiencing these three value gaps
The Strategic Gap
You're creating value, but not the value that matters most right now.
The Engagement Gap
You offer good value, but too few access it.
The Communication Gap
Even when they do access it, they still don't see the value.
I'm here to help you close these value gaps.
Strengthen your value proposition
Advisor
Strategy and mentoring to close your value gaps.
Facilitator
Training and offsites to get people more engaged
Speaker
Speaking and MCing to lift energy and outcomes.
I get it – leading an association is rewarding, but tough.
You're working in a pressure cooker environment, with economic uncertainty, environmental pressures and frequent sector changes making it hard to keep up.
Members are struggling to explain why they belong or why people should join.
But it's not just you.
In fact, only 12% of association executives believe their organisation has a very compelling value proposition.
We recently engaged Paul because while our team works incredibly hard for members, I was starting to hear some members questioning our value.
Alan Pollard, Civil Contractors NZ
Paul came highly recommended to us, and everyone went away feeling really inspired and energised, which was exactly our aim.
KJ Smith, Aged Care Association
Improve your member value proposition
Watch my 2-minute showreel from the NZ Society of Association Executives conference.
Download The Value Proposition Playbook for Associations
Pinpoint the value gaps holding back your association so you can get more value to members - and make your membership worth every cent.
Trusted by peak bodies membership associations and industry bodies
Members not seeing the value?
It could be a sign of something deeper. Let's chat to figure out what to do.
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